Book Marketing and Video Book Trailers for self publishing authors

Video Book Trailers as Book Marketing for self publishing authors The time of social media has arrived (many would argue it arrived quite some time ago…) and has dramatically changed how most of us communicate. Under the right circumstances, and when done well, social media will drive traffic to your website, help the market perceive [...]

Social Media in the Self Publishing World

An article by B.L. Ochman was released this week marking the “Ten Things Social Media Can’t Do.” As technology improves and progresses, businesses need to be able to keep up with it in order to better contend with their competitors.  That being said, social media is not the answer to everything.  Of course, it’s a [...]

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