Ben MacKinnon Shares Book Marketing Insights

Posted on April 1, 2009 by Ray Robinson

One continual hot topic of self-publishing is how to market your book. Book marketing is arguably the most important part of the self-publishing process. After all, you might have written the best book in the world, but if you don’t market it, nobody will know about it! While I often provide book marketing suggestions on [...]

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Clean Up!

Posted on March 27, 2009 by Ray Robinson

While spring is a common time to clean up the house or office, I’m also going to use it to approach a topic that can be challenging within the realm of self-publishing… copyediting. I suggest that authors considering self-publishing approach their spring cleaning as an opportunity to perform a different kind of cleaning: one that [...]

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Using Amazon Connect as book promotion for the self publishing author

Posted on March 26, 2009 by Ray Robinson

(we are getting this question quite a bit – so I’m posting a reprint of an article on Amazon Connect from the Dog Ear Publishing web site) What is Amazon Connect …  and why is it important to a self published author? AmazonConnect is a highly targeted blog within Amazon.com where authors can do a [...]

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An Interview with F. X. Mathews

Posted on March 19, 2009 by Ray Robinson

F. X. Mathews is a man who has seen it all–at least as far as publishing and self-publishing is concerned. Recently it came to my attention that Mathews, one of our self-published authors, has also had some success in the traditional publishing world. He is the author of the self-published The Garden of the Whale-Fishes, [...]

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Blogging Draws Attention to Your Book

Posted on February 26, 2009 by Ray Robinson

We talk a lot on here about how to market and sell your self-published book. Here’s an idea that can help you interact with potential readers without even leaving your house (or your desk chair, for that matter): Have you ever considered blogging? Blogs are for anyone and everyone, and cover a wide-range of topics. [...]

Filed under: Blogging, Blogging Tips, book marketing, self published, self publishing, Successful Authors | Tagged: , , , | 3 Comments »

How to be a ‘Highly Successful’ Self-Published Author

Posted on February 24, 2009 by Ray Robinson

Bob Baker just wrote a great article for the Small Publishers Association of North America’s Newsletter, SPAN Connection. In “The 7 Attributes of Highly Successful Authors,” Baker explained various qualities he found esteemed authors have in common. From my point of view, his tips can be divided into 3 sections: Determination, Promotion, and Innovation. I’ll [...]

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Self Publishing Hits – The Lace Reader, Brunonia Barry and Lorna Page

Posted on August 25, 2008 by Ray Robinson

Here it is again – another story of a self-published author that has made it BIG… REALLY BIG. The difference this time? It’s true… not a product of great PR. Several stories have surfaced about Brunonia Barry and her self-published novel The Lace Reader – one of the most insightful from way back on August [...]

Filed under: book marketing, Book Marketing Plan, self published, self publishing | Tagged: , , , , , | 3 Comments »

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