Textbook publishing – a changing model

Posted on June 15, 2009 by Ray Robinson

I’ve blogged about textbook publishing before  – and the ‘broken’ model that costs college students (or their parents) often thousands of dollars for product that barely (if at all) meets their needs. Professor Textbook is an indie textbook publishing model that we created out of our Dog Ear Publishing experience – and a great post [...]

Filed under: Joe Wikert, self publishing, textbook publishing | Tagged: , , , , , , | Leave a Comment »

Writer’s Digest – Everything You Need to Know About Self Publishing

Posted on March 11, 2009 by Ray Robinson

This edition of Writer’s Digest (the March / April 2009 edition) has an amazing selection of articles on self-publishing – and actually does an amazing job of covering, literally, just about everything you actually need to know to get started self publishing your book. In the interest of full disclosure, as most of you know [...]

Filed under: book marketing, Joe Wikert, self publishing, Self Publishing Company Comparisons | Tagged: , , , , , , , , | 1 Comment »

Internet Marketing – is ANYTHING too far?

Posted on January 20, 2009 by Ray Robinson

I’ve been absent from the blog for ages – since November 3 to be exact – and it took a SEO expert taking a swipe at my Google AdWords approach to get me writing again… Go figure… I’d also said that this blog wouldn’t be a forum just to promote Dog Ear Publishing, but a [...]

Filed under: book marketing, Joe Wikert, Self Publishing Companies, Tate Publishing | Tagged: , , , , , | Leave a Comment »

Amazon Kindle Webinar – self publishing implications

Posted on August 21, 2008 by Ray Robinson

I’ve just attended a webinar about the Amazon Kindle product, titled “Leveraging he Kindle – How to maximize the Kindle’s benefits to your readers and your business” presented by Joe Wikert of John Wiley & Sons. The webinar was for the most part aimed at book publishers, but in the self-publishing world the word “publisher” [...]

Filed under: Amazon, book marketing, Book Marketing Plan, Joe Wikert, self publishing | Tagged: , , , , | 1 Comment »

Ten Things Editors and Agents Hate – applied to Self Publishing

Posted on August 19, 2008 by Ray Robinson

Joe Wikert’s blog – Publishing2020 – has a post referencing a blog that lists the top 10 items publishing editors and book agents dislike. Joe applied comments that referenced the traditional publishing world – but it’s a list that has application for everyone interested in self publishing – not so much because some editor or [...]

Filed under: book marketing, Book Marketing Plan, Joe Wikert, self publishing | Tagged: , , , , | 2 Comments »

The First Real Post – or – publishing blogs everyone should read

Posted on January 11, 2008 by Ray Robinson

Welcome to the first real blog post in Self Publishing Today – my first foray into the blog-osphere… If you are involved in publishing or self-publishing any kind of content, there are lots of blogs you should be reading because the folks who write them are pretty darn brilliant – two of my top, daily-read, [...]

Filed under: Joe Wikert, Self-publishing blogs, Tim O'Reilly | Tagged: , , , | Leave a Comment »

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