I stumbled on to this from a Tweet by Guy Kawasaki …
Dan Schawabel (the ‘personal branding’ guru) put together ten rules for creating your personal ‘brand’. Since a book – and an author – need to stand out to be successful, this list make sense for any author self publishing their book…
There are some classics – Rule #1: “Never give up!” (self published authors all know this one…)
And there are some ideas expressed in new ways – Rule #8: “Take a stand on a topic because no one is interested in neutral”
Something for everyone – even if you just read it as an affirmation.
Filed under: book marketing, self publishing | Tagged: book marketing, personal branding, self publishing
