Self Publishing Hits – The Lace Reader, Brunonia Barry and Lorna Page

Posted on August 25, 2008 by Ray Robinson

Here it is again – another story of a self-published author that has made it BIG… REALLY BIG. The difference this time? It’s true… not a product of great PR. Several stories have surfaced about Brunonia Barry and her self-published novel The Lace Reader – one of the most insightful from way back on August [...]

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Ambush marketing for self published authors

Posted on August 22, 2008 by Ray Robinson

I came across a fascinating article while digging up some book marketing strategies for one of our self publishing authors. The site is called DoshDosh – and it’s pretty much an all-around blog about internet marketing. I am a tremendous believer in ‘guerilla marketing‘ – which pretty much is any kind of awareness you can [...]

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Amazon Kindle Webinar – self publishing implications

Posted on August 21, 2008 by Ray Robinson

I’ve just attended a webinar about the Amazon Kindle product, titled “Leveraging he Kindle – How to maximize the Kindle’s benefits to your readers and your business” presented by Joe Wikert of John Wiley & Sons. The webinar was for the most part aimed at book publishers, but in the self-publishing world the word “publisher” [...]

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TitleZ – Amazon tracking for self publishing authors

Posted on August 21, 2008 by Ray Robinson

At Dog Ear Publishing we use a product called TitleZ to track Amazon sales ranks for many of our books. This s a free service that allows you to create an account and load books that you’d like to see tracked. At this point, TitleZ is free and in beta – that may change, and [...]

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Ten Things Editors and Agents Hate – applied to Self Publishing

Posted on August 19, 2008 by Ray Robinson

Joe Wikert’s blog – Publishing2020 – has a post referencing a blog that lists the top 10 items publishing editors and book agents dislike. Joe applied comments that referenced the traditional publishing world – but it’s a list that has application for everyone interested in self publishing – not so much because some editor or [...]

Filed under: book marketing, Book Marketing Plan, Joe Wikert, self publishing | Tagged: , , , , | 2 Comments »

Comments on SelfPublishingToday.com

Posted on August 15, 2008 by Ray Robinson

Just a quick note – being a new user to WordPress, I wasn’t paying attention the the process that comments go through… so, if you left a comment and wondered why it wasn’t showing – it’s my  fault, sorry. I ‘think’ I’ve set the system to post comments immediately (unless WordPress tags them as SPAM). [...]

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Self Publishing Stigma

Posted on August 13, 2008 by Ray Robinson

I regularly cruise the blogosphere looking for topics listed about self publishing. A Butler University professor had a post about self publishing his own book and looking for feedback. A number of folks replied – some positively, some not. The comments were, in the least, illuminating and illustrated the divergent opinions about our industry. I [...]

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The Lorna Page novel – continued: it’s about the money…

Posted on August 13, 2008 by Ray Robinson

Yesterday I wrote a post about the amazing job some PR firm has done in creating a buzz around Lorna Page and her novel A Dangerous Weakness. I figured one post was enough, but I just couldn’t resist continuing to watch the saga unfold (it’s just such a brilliant use of viral marketing…). The thing [...]

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The Lorna Page novel A Dangerous Weakness – getting “famous” any way you can…

Posted on August 12, 2008 by Ray Robinson

There is that old saying that ‘any press is good press’ – just ask Dan Brown and his movie The Da Vinci Code from 2006… Lorna Page is apparently a 93 year-old lady from the UK who published her first novel A Dangerous Weakness through the self-publishing company AuthorHouse. What is so amazing about this [...]

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Amazon Sales Rank – An Insider’s Guide

Posted on August 8, 2008 by Ray Robinson

This is an excerpt from my web site – www.DogEarPublishing.net – and our articles section — This page is a regularly updated, continual discussion of my most frequent questions about book sales and how the market works – this one happens to cover the “what in the world does my Amazon sales rank number mean?” [...]

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